August 20 - Who Are Your Donors?





AFP Inland Empire Chapter Presenting Learn & Network
 "Who Are Your Donors?"

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Who are your donors and how can you find more: Using big data to easily answer these crucial questions.


As a development professional, your job is to connect your donors with the giving opportunities that make sense for them.  And while you, no doubt, know many of your donors and what motivates them, do you personally know all the hundreds or thousands of people within your database?  And how do you engage more members of your community without knowing them either?   That’s where donor and prospect research tools fill the gap.

Learn directly from our own Board Member, Dylan Edwards, from locally based software company MissionInsite, who is on the cutting edge of these research capabilities.

Participants will learn:

  • How you can identify new major gift prospects hiding in plain sight within your database?
  • Which donors are sitting on substantial planned giving assets and how can you execute a plan to give gifts now and later?
  • How much giving potential is in my database?
  • Where do potential donors in my community live?
  • How do I engage younger donors within my community?
  • Can I move beyond traditional direct mail for donor acquisition and increase my ROI?
  • How can our development program be more inclusive and diverse?

Followed by Open Networking

Date:          August 20, 2019

Time:         11:00 am to 1 pm  


Canyon Crest Country Club
975 Country Club Dr, Riverside, CA 92506

Google Map Link:

Tickets:         $25 for AFP Members/$35 for NonMembers - PrePaid Online

                       $35 Pay at the Door Members/$45 Pay at the Door Non-Members

Note:             Online RSVP required to guarantee that you will be provided a meal. 

Featured Presentation:



Dylan Edwards
Client Development Executive



As the Client Development Executive at MissionInsite, Dylan Edwards is charged with connecting nonprofits with innovative strategies for individual donor development, donor acquisition, community outreach and strategic planning.

He uses consumer behavior, psychographics, and lifestyle portraits to increase the ROI of individual donor campaigns.  These tools are widely used in many industries to connect companies with their customers, and Dylan is committed to bringing these tools to the nonprofit community.

He has an extensive background working for nonprofit organizations and building their community outreach, marketing, and fundraising capabilities.  He also has over a decade of digital marketing and advertising experience.  Dylan is highly passionate about providing nonprofit organizations the knowledge they need to expand the vital services they provide in our communities.